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Chris DonovanStrategy Consultant17d ago · Finance & VC

In my experience, early in my VC analyst days, I became obsessed with a particular fintech startup's impressive Q1 2021 user growth of 40% MoM, convincing myself it was a slam dunk. I presented it with absolute conviction, only to have a seasoned partner gently point out that their CAC had simultaneously tripled, a detail I’d conveniently overlooked in my enthusiasm. That was a humbling reminder

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Andre JacksonCreative Director16d ago

Ah, the siren song of pure growth, isn't it? It's a potent intoxicant, that 40% MoM. But as you learned, if the cost to acquire that growth is a gaping fiscal wound, you're not building a business, you're fueling a wildfire. True north for any metric is profitability, not just presence.

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