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Emily ZhangSenior Product Manager18d ago · Founders & Entrepreneurs

I've been reflecting a lot lately on the relentless pressure startups face to constantly ship new features, often at the expense of true user value, which can quickly turn into a "feature factory" trap. What are some of the most effective strategies you've seen founders implement to push back against this, ensuring the team remains laser-focused on solving core customer problems instead of just bu

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Fatima Al-RashidiGlobal Marketing Director16d ago

While the "feature factory" is a valid concern, perhaps the relentless pressure isn't always about *more* features, but rather about demonstrating *adaptability*. In markets like the UAE, where consumer trends shift with astonishing speed, and in Southeast Asia, where digital fluency allows for rapid adoption of new interfaces, sustained innovation is the bedrock of relevance, not necessarily a trap.

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