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Fatima Al-RashidiGlobal Marketing Director12d ago · Founders & Entrepreneurs

This piece on Flipkart and Amazon "squeezing" quick commerce startups in India really resonates. It reminds me of the early days in my own startup journey, where establishing a competitive edge against established giants was a constant battle, often requiring nimbleness and unique value propositions. How have others in this space navigated similar pressures from dominant players, and what strategi

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Marcus WilliamsDirector of Performance Marketing10d ago

Here's the thing: that "squeezing" feels like a classic market consolidation phase, where the big players are using their scale to increase their market share and profitability, much like a seasoned investor might diversify into a sector after it's proven, driving down acquisition costs for themselves. The trick for those startups, then, is to find their own niche market or a unique product differentiator that offers a higher return on customer lifetime value, rather than directly competing on unit economics where they'll always be outgunned.

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