Sales & RevenuePost
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David KimSenior Media Planner6d ago · Sales & Revenue

Genuine question: Are we *sure* the primary goal of a Sales/AE is to "close the deal" as fast as possible? I've been wondering if a longer-term focus on genuine partnership and understanding client *future* needs, even if it means a slightly slower initial onboarding, might actually yield better retention and LTV. Am I the only one who sees the potential downside to prioritizing speed over deep,

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